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Marketing Articles
- How to Build a Business Development Culture
- Process Helps Lawyers Accept, Implement Innovation
- Developing Charisma
- Business Development Innovation
- Kohn Enhances Lawyer Innovation
- Biz Dev Breakthrough!
- Building Your Practice of the Future
- Six Tips for Developing Relationships with Potential Clients
- Selling in Your Comfort Zone: Safe and Effective Strategies for Developing New Business
- Selling Your Services Might Not Come Naturally – But It Can Get Easier
- Building a Rainmaking Culture
- Getting Qualitative Survey Feedback and Responding to Your Reconnaissance
- Strategies for Planning and Executing a Satisfaction Survey
- Marketing Your Practice, Part 5: A Mailing List To Market Your Practice
- Top Five Reasons Why Clients Leave
- Engaging Reluctant Rainmakers
- Marketing Your Practice, Part 4: Developing Your Referral Sources
- Social Media Marketing for Attorneys, Part 1: Introduction to Social Media
- Marketing Your Practice, Part 3: Meeting New Prospects
- The Art of Making Rain: 7 Steps That Give Associates an Edge
- Marketing Your Practice, Part 2: Marketing Your Practice Through Organizations
- Client Satisfaction Surveys, Part 4: Respond To Negative Feedback and Convert Positive Feedback into More Business
- Client Satisfaction Surveys, Part 3: How To Conduct Them, Who Should Conduct Them and Techniques To Get Qualitative Feedback
- Winning Clients Takes More Than a Handshake
- Client Satisfaction Surveys, Part 2: Choosing the Right Clients and Creating Your Survey Questions
- Marketing Your Practice, Part 1: How to Get the Clients You Want
- Differentiation in Selling for Lawyers
- The Obstacles and Benefits of Client Satisfaction Surveys
- 10 Steps To Greater Profitability
- Effective Speakers Create an Emotional Bond
- The Holidays Are Coming – Sooner Than You Think!
- Target Research – The Rainmaking Catalyst
- 3 Steps to Smarter Customer Surveys
- Tips for Business Owners Who Want to Be Effective Sales Managers
- Break the Entry Barriers to Rainmaking
- Why Clients Leave
- Building Client Loyalty: Appropriate Techniques for Revealing Personal Qualities
- Client Satisfaction Surveys – The Benefits & Overcoming Obstacles
- Experiencing the Benefits of Public Relations
- 10 Counter-Intuitive Tips for “Working a Room”
- Got 15 Minutes? He’ll Make You a Marketer
- Administrators Can Manage Marketing
- Let Logic, Not Panic, Guide Your Public Speaking
- Promoting Your Practice Through Non-Profit Organizations
- Doing Business With Friends
- Sell More: Get a Handle on Contact Management
- Holiday Marketing: The Pros and Cons of Greeting Cards, Gifts and Gatherings
- Public Relations for the Small Firm and Solo Practitioner
- 12 Tips for Making Your Seminars a Superior Marketing Machine
- Marketing Your Law Practice on the Internet
- Motivating Non-Marketers: Tips From Marketing Partners
- Marketing Leadership: Inspirational Techniques for Changing the Firm Culture
- Following Up After Lunch
- Create Achievable Marketing Plans
- Successful Marketing Requires Accurate Targeting
- Discussing Fees
- Unconventional Wisdom for Practice Development
- Marketing Through the Spoken Word: Conversations and Public Speaking
- Procrastination: The Nemesis of Marketing
- Developing a Marketing Culture in Your Firm
- Teaching Lawyers to Market
- Turn Technology into Competitive Advantage
- Differentiation in Marketing Professional Services
- A Marketing ‘Coach’ to Make It All Palatable
- Easing the Pain of Making It Rain
- Marketing Through Public Speaking
- Law Firms Find Associates Can Make Rain, Too
- Motivating Non-Marketers
- Sabotage and Ignorance – Why Lawyers Fail to Market
- The 15-Minute Marketing Workout
- Too Busy to Market?
- A Place to Meet New Business
- Finding Financial Security Through Satisfied Clients
- Secrets of Working a Room
- Closing – The Art of Proposing
- Marketing – A Process, Not A Personality
- Learning to Market: The Educated Alternative
- The Fundamental Principles of Rainmaking
- The Right Receptionist: No Second Chance to Make First Impression
Management Articles
- 7 Tips for Fine Tuning Your Business Writing Skills
- Executive Coaching – How and Why It Works
- Tips for Business Owners Who Want to Be Effective Sales Managers
- Top Five Reasons Why Clients Leave
- Simple Steps to Improve Collections
- Collecting Your Accounts Receivable
- Collect Delinquent Receivables, Keep Your Clients
- Converting Delinquency Into Currency
- Collection Cures
- Conquering ‘Delegation Phobias’
- The Art of Delegation
- The Elements of Effective Delegation
- 10 Time Management Tips
- Productivity Through Quality Communication
- Four Communication Rules to Maximize Productivity
- Safety First – The Foundation of Quality Communication
- Did I Make Myself Clear? Improving Communication in Your Office
- Leadership is Key to Law Firm Prosperity
- Mentoring — Avoiding Isolation
- Devoured by Time
- Motivating Staff to Peak Performance
- Communicating in the Dysfunctional Office
- Leadership in a “Down” Market
- Mentor as Career Coach
- Law Firm Dysfunction: It’s Not Just the Individual’s Fault
- Healing the Dysfunctional Law Firm
- Dysfunction Doesn’t Make Cents
- The Elements of Effective Delegation
- Strengthen Your Innovation Skills