Based on the principles of:
selling in your comfort zone
By Robert and Lawrence Kohn
Published by the American Bar Association
selling in your comfort zone
By Robert and Lawrence Kohn
Published by the American Bar Association
This tutorial is an on-line course designed to help lawyers learn and implement business development strategies. There are 12 lessons. Each lesson examines a specific business development strategy and provides exercises and tools to learn the strategy. Kohn Communications is the oldest and largest firms specializing in coaching lawyers in rainmaking.
Benefits of the Tutorial:
- Learn how to build your book of business
- 12 practical lessons
- 19 business development exercises
- 20 minutes of live, personal support via telephone from a Kohn Communications coach
- Work at your own pace
- Stay in your Comfort Zone
- Affordable: $80.
- Satisfaction Guaranteed*
What you will learn:
- Understand the reasons for your discomfort
- Notice the moment of resistance
- Develop confidence in the value you offer
- Improve the value you offer
- Identify qualified targets
- Prioritize your targets
- Develop confidence in your ability to communicate value
- Reveal your interest in doing business
- Navigate the relationship development process
- Create systems for staying in touch
- Create a low barrier-to-entry offer
- Build your base of contacts
Sample Lesson
*If not satisfied within 6 months of purchase, we will refund the full price.