It is clear that the more you know about your targets, the more effective you will be in developing a relationship and doing business with them.
In fact, our experience has demonstrated that increased target information is the single most important factor in motivating our clients to take action. It provides valid reasons for reaching out. It expands the comfort zone.
It is also clear that most people are more effective in their marketing when they get an occasional reminder or are presented with an opportunity.
Our goal is to provide a research support system for our clients when they do not have the time or the internal resources to do this important
activity. Our experienced researchers have the skills to implement
target research efficiently.
Here’s how the process works: Our clients provide the name, company and industry of a target using our web-based request form. Then, we implement an Internet search. We search for one hour. We start with the name of the target. If we cannot find information using the name, we move to the company and if necessary, move to the industry. We study the listings. We review them for applicability. We eliminate duplicates. Then, we provide our clients with an electronic collection of pertinent links that are easy to review. The links will relate to a variety of topics which may include: web sites; biographies; press releases; articles; and, lists of related trade associations.
For a sample of a target research report, CLICK HERE.
Our service motivates our clients to reach out more effectively because:
- Choosing the targets forces our clients to prioritize their targets.
- Our report reminds our clients to take action.
- Our report provides information that will make it easier to reach out.
- Our fee motivates our clients to take action due to their investment.
Our fee: With a commitment of two targets per month for twelve months, the fee is $50 per search. A single or periodic one-hour search is $75. More involved searches are quoted individually.
We look forward to helping you research your targets.