For the client who has already left, make it a policy to conduct an exit interview. A former client may be reluctant to participate. Yet, pursuing this feedback is a worthwhile effort. It is important for you to know exactly why the relationship ended. You may find yourself surprised to learn important additional information. The goal is to get feedback so that you can make changes to prevent the loss of other clients.
For more tips, check out our article on “The Top Five Reasons Why Clients Leave and How to Prevent It.”